How Does Eventbrite Make Money?

Eventbrite’s 2018 IPO placed it firmly on the radar of investors looking for growth stocks. The company, whose price popped by 60% on the first day of trading, launched in 2006 and is based in San Francisco.

In 2025, Eventbrite’s creators (event organizers) ran approximately 4.6 million events across the globe, sold 258 million tickets to paid events using the Eventbrite platform, and generated over $3 billion in gross ticket sales.

For the fiscal year (FY) ended December 31, 2025, Eventbrite reported $292 million in net revenue, an operating loss of $26.1 million, and a net loss of $10.52 million.

Eventbrite Acquired in 2026

On March 10, 2026, Eventbrite was acquired by Bending Spoons US Inc., and is now a privately-held company. Eventbrite immediately requested that the U.S. Securities and Exchange Commission (SEC) remove the listing of its class A common stock from the New York Stock Exchange (NYSE).

How Does Eventbrite Make Money? 

Eventbrite’s main source of revenue is a percentage cut from each ticket sold for an event through its event ticketing platform.

Its online platform is free for creators to use to offer events, with fees only charged on ticket sales for paid events. There are no fees for free events. The company takes 3.7% + a $1.79 service fee per ticket sold. There is a 2.9% payment processing fee in addition. All fees are paid by ticket buyers, unless the event creator chooses to pay them. Creators can use Eventbrite’s payment processing, event ticketing, reporting with analytics, and the Organizer App. There are additional costs for marketing and advertising services.

Eventbrite’s services enable Eventbrite to collect customer details, such as credit card data and personal details. The data is shared with event organizers or is used internally for business purposes, such as customer segmentation.

Besides making sales through tickets, the Eventbrite app also offers other services to streamline the check-in process for event organizers. There is a check-in feature that validates attendee ticket barcodes. Creators can even capture last-minute sales from event attendees purchasing tickets with credit cards at the door. Eventbrite also offers rental equipment for the box office and entry.

Recent Developments 

Although acquired by Bending Spoons in March 2026, it’s expected that Eventbrite will continue to operate as a standalone, private company. However, it was reported in April 2026 that Bending Spoons had quickly begun making operational changes to Eventbrite by cutting Eventbrite staff and establishing new platform features. It has boosted the speed of event creation, revamped creator profile pages, arranged for higher-resolution event images, and implemented clearer confirmation emails. More changes are in the works.